[afransen]

That sounds like a bunch of marketing speak. The new design is not architecturally superior, and just happens to allow them to sell more units. I think we know what is motivating the increased height.

 

[khaldoon]

In today's Toronto Star
Original source: https://www.thestar.com/news/gta/20...yscraper-a-new-proposal-hits-105-storeys.html
Non-paywalled version: https://archive.ph/Y5F3Y#selection-743.0-763.249

Quote from the article:

Pinnacle vice president of sales and marketing Anson Kwok said the skyscraper war is not what’s motivating the company. The decision to reach even higher was an internal one, considering what would be best for the city and the location. It wanted to add “some more intrigue” to the skyline, he said, calling the tower “a piece of artwork for the city.”
Of course, having bragging rights as “the tallest building in Canada” can’t hurt a project’s sales pitch, especially at a time when mortgage rates are soaring and cracks appear to be forming in Toronto’s once unstoppable condo market.

There are still some units available for sale and prices at Pinnacle One Yonge range from around $900,000 to $3 million, Kwok said. The completed development will include a community centre with a pool and basketball court that will be operated by the city, he added.
“Toronto’s a world class city, so I think in the last 10 years, 40 storeys were pretty common, then you get to 60. To get to that next echelon of city, in terms of New York or Chicago, I think architectural interest is greatly important,” said Kwok.

You don’t need to see the title of the person to realize they are bs peddling parrots (aka marketing) when they claim Pinnacle is building a piece of artwork! We all know the reason for the added dozens of units is to try to maximize their return on the project while they can still find people willing to invest in it. What consideration was given to improving how livable the building will be with all the added residents (more elevators, larger amenities, etc.)? I wouldn’t be impressed if I bought a unit previously in these buildings but then again the majority of buyers are probably investors and speculators and may never live there.

 

[yyzer]

Congrats steveve, nice press coverage.

 

[AlbertC]

From Norm Li's IG:

Air Norm (Norm Li) on Instagram: "One Yonge by @pinnacleintl #airnorm #toronto #aerialphotography #helicopter #realestate #marketing #architecture #design #citybuilding #urbanplanning #preconstruction"

Air Norm (Norm Li) shared a post on Instagram: "One Yonge by @pinnacleintl #airnorm #toronto #aerialphotography #helicopter #realestate #marketing #architecture #design #citybuilding #urbanplanning #preconstruction". Follow their account to see 443 posts.

www.instagram.com

 

[mburrrrr]

A rare shot of the CIBC logo on the south side.

 

[officedweller]

A rare shot of the CIBC logo on the south side.

Yeah, it should be on the shorter part of the tower so it can be seen.

 

[jackattack]

nov 10 --

 

[Rascacielo]

nov 10 --

View attachment 438587
View attachment 438588

Great shot! Prestige looks puny next to the bank towers, a perspective that's often lost from the island/Polson Pier shots because it's closer to the lake. A preview of things to come, when it will be dwarfed by Phase 2&3 towers.

 

[jackattack]

Great shot! Prestige looks puny next to the bank towers, a perspective that's often lost from the island/Polson Pier shots because it's closer to the lake. A preview of things to come, when it will be dwarfed by Phase 2&3 towers.

Thank you! And agreed - it took me a seconds to notice it at first from that angle/height - like you said I'm also so used to seeing it dominate skyline shots from other angles but it'll be exciting to see it next to pinnacle - and phase 2 of sugar wharf as well

 

[cc46]

Tonight,

 

[mininamib]

Tonight,View attachment 439132View attachment 439133View attachment 439134

If I didn’t know any better I’d say it looks like people have begun moving into the lower floors(?)

 

[khaldoon]

If I didn’t know any better I’d say it looks like people have begun moving into the lower floors(?)

It is probably different trades working inside the units (flooring, painting, cabinets, appliance, etc.)

 

[enrigue8]

Here's a new render I have found from a website named storeys.com. I didn't have the chance to comment about the new outstanding height it will have because I am too busy, but I want to say that I am thrilled and happy that we will have such a tall building in Canada. Skytower does not have the best design of all time, but I accept it.

 

[TheTigerMaster]

Skytower does not have the best design of all time, but I accept it.

I feel like you could say this about Toronto’s architecture as a whole (it is getting better though!)

 

[SkylineHorizon]

Phase 1 isn't a unique design by any means either and yet it's arguably the best tall building on the entire waterfront.

I don't think Pinnicle is going to suddenly value engineer the preimire building in the entire project, we should be fine here.