Set in the Gold Coast suburb of Broadbeach, Jupiters Hotel and Casino has been one of Australia's premier entertainment hubs for 30 years. The Star Entertainment Group, owners of the property, see this as the most opportune time to embark on a large-scale revamp of the aging complex, and are spending at least $345 million AUD to refurbish and expand its presence. With assistance from their Hong Kong partners Chow Tai Fook Enterprises and Far East Consortium, the first stage of that redevelopment is currently underway, with an even larger component expected to dazzle in the near future.

The full scheme would entail a 200-metre tower, image via Star Entertainment Group

A 200-metre tower will eventually be added along the ocean side of the integrated hotel and casino complex, bringing roughly 700 hotel rooms and apartments with it. The new building would be classified as a four-and-a-half-star hotel with the preexisting 600-room hotel donning a five-star label. To be rebranded The Star Gold Coast, the project may also include a live theatre that displays major worldwide sporting events.

Rendering of the 17-storey hotel tower, image via Star Entertainment Group

Since commencing work in August 2015, construction of the six-star, 17-storey hotel tower on the property has reached the fifth level according to a recent photo by Forum contributor Cadillac. There will be 80 luxury suites in the building, which adopts a curvilinear shape. Targeting a high-class clientele, each guest room will have access to their own private balcony. Some would even be equipped with extra quirks, like karaoke parlours and in-room cinemas. The hotel should be completed and opened by the time Gold Coast hosts the Commonwealth Games in 2018.

Construction of the 17-storey tower reaches the fifth level, image by Forum contributor Cadillac

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Related Companies:  Chow Tai Fook Enterprises, Far East Consortium, Star Entertainment Group