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This is the Metrolinx wayfinding standard everyone has been hyping up? Why???

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Such a small font and so much dead space.....
 
Not inherently, no, but in this case the space could have been filled with a larger text, or at least the sign itself made smaller.
 
It’s almost like they just shrank a portrait version of the station signage to fit this long version.
 
I'm sure customers were having immense challenges with identifying where they were on the Sheppard line, so the TTC wanted make it much more apparent because if not customers would get lost.

There's just way too many stations on the Sheppard line to keep track of!
 
I'm sure customers were having immense challenges with identifying where they were on the Sheppard line, so the TTC wanted make it much more apparent because if not customers would get lost.

There's just way too many stations on the Sheppard line to keep track of!
Isn't Line 4 Sheppard in Zone 2? Didn't exist in 1954.
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