Longtime lurker, I finally decided to create an account so I could comment. IMO, the finished product is good in many ways. It accomplishes a few things.
* it adds density to the neighborhood
* it adds more retail to 33rd
* it gives Marda Loop a building that stands out and isn't just another beige or off white colored building
The building comes close to being a very cool building (and it will be very cool to some) but misses on a few things that people have already mentioned. The facade is a lot of one color, and would be so much better if the inset balconies were bigger, or the balcony walls were glass. The way the facade comes down to meet the CRU's is not detailed or articulated enough. The flat wall looks like a space invaders video game where the aliens are coming down to munch on the retail units. A few other minor things, but like most I agree this turned out pretty well, and if anything it's a super interesting building, which is so unlike so many Calgary developments which tend to be average or just above average.