[cdr108]

Great points except this building is not a hotel or a club district building so I don't think it's fair to classify it as so.

The big difference I see, FREED is targeting investors and relying on them to help sellout this building. CONCERT targeted end-users for Berczy with larger units and will be the more successful build for resale. This building is in high demand and it’s not even at ground level.

But I do agree with you, who wants to live in a building with 87 studio units, most of them which will be turned into rental units? Not me.

I bet FREED is rushing sales to avoid overlapping with 88 Scott, which will be the more successful of the two I think. But who knows.

do you have floorplans for 88 Scott?
what is the composition of studios/1b/2b/etc?

 

[hodgkinsken]

Great points except this building is not a hotel or a club district building so I don't think it's fair to classify it as so.

I say this because if you look at Freeds track record almost all of their buildings have been in the club district. I think they're trying to replicate that success east of yonge. If they instead looked at the demographic in the st lawrence market and built mostly 1 and 2 bedroom units they'd have a building just as successful as Berczy if not more.

 

[egotrippin]

Article in the Post today. Apparently that's orange glass being used on the base, not copper.

http://life.nationalpost.com/2012/0...s-east/?utm_source=dlvr.it&utm_medium=twitter

 

[Red October]

Well that's disappointing.. I thought aA was starting to do something different for a change.

 

[AlvinofDiaspar]

That shiny orange shade would probably last what, a year a best if it is copper? Probably less.

AoD

 

[cdr108]

Article in the Post today. Apparently that's orange glass being used on the base, not copper.

don't know if that will age well ... at least copper will patina and turn green with age

 

[TheKingEast]

Well that's disappointing.. I thought aA was starting to do something different for a change.

Probably would have been quite expensive if it was copper. However, aA does love them some glaAss

 

[SP!RE]

A greater variation in materials is needed. Instead of orange glass, why don't they use some other sort of orange material? There are tons of choices.

 

[egotrippin]

Well, hopefully it will be very vivid and opaque, unlike the attempts at colour on M5V for example. Perhaps the Post made a mistake, or the materials aren't final. Some sort of glossy orange composite material seems like a good bet at this point. And (correct me if I'm wrong) there are ways to polish/finish copper so that it doesn't oxidize, at least as quickly. I'm thinking of those old copper distillers used in early commercial alcohol production.

 

[Bentley]

Google 40 Bond. It's the same as that, only orange

 

[WeirdFishes]

It's going to be glass. I heard from another source outside of the Globe article.

Edit - Thanks Bentley, if the podium will be anything like 40 Bond it will be very impressive.
http://www.flickr.com/photos/laurenmanning/3879544827/

 

[urbandreamer]

The orange glass is pretty obvious here:

Looks hot!

 

[CanadianNational]

It sounds like Aa is taking some cues from Herzog and DeMeuron with their 40 Bond Street Project in New York:

 

[gristle]

I say this because if you look at Freeds track record almost all of their buildings have been in the club district. I think they're trying to replicate that success east of yonge. If they instead looked at the demographic in the st lawrence market and built mostly 1 and 2 bedroom units they'd have a building just as successful as Berczy if not more.

There is no "club district," and the neighbourhood west of Spadina was hardly anything like it is now prior to the residential build-up taking place today (and it isn't all clubs). Freed's earlier efforts did include a number of family-size three bedroom units. However, as those units take a longer time to sell, Freed likely wanted to dispense with those in favour of suites he could unload to investors.

 

[neubilder]

It sounds like Aa is taking some cues from Herzog and DeMeuron with their 40 Bond Street Project in New York:

Good find. This makes much more sense than bronze which would not have turned out well.