There's no single magic bullet, but it is legitimately possible to move the needle if enough people raise enough stink, both privately and publicly. There are a few ways to do that.
1) Emails to the people involved. The more people we can get on this forum (and those outside of it, of course) to email the following folks, the better. The decision-makers (and proponent) need to know that people are alive to this and care about it. Send the same email to/CCing all of the following people explaining your opinion that this looks like an an uninspiring, suburban office-park-looking dental centre rather than a future innovation hub on our waterfront, and that you want to see world-class architecture on a waterfront that's running out of opportunities for that.
Waterfront Toronto
- Will Fleissing (CEO):
wfleissig@waterfrontoronto.ca
- Leslie Gash (VP, Development, and name associated with this project on the DRP agenda):
lgash@waterfrontoronto.ca
- Kristina Verner (VP, Innovation, Sustainability and Prosperity):
kverner@waterfrontoronto.ca
- Christopher Glaisek (SVP, Planning and Design):
cglaisek@waterfrontoronto.ca
Local Politicians
- Lucy Troisi (local councillor):
councillor_troisi@toronto.ca
- Tom Davidson (Lucy Troisi's EA):
Tom.Davidson@toronto.ca
- Kelly Sather (Lucy Troisi's constituency assistant):
Kelly.Sather@toronto.ca
- Peter Lovering (Lucy Troisi's constituency assistant):
Peter.Lovering@toronto.ca
- Denzil Minnan-Wong (Waterfront Toronto board member):
councillor_minnan-wong@toronto.ca
- Peter Webster (Denzil Minnan-Wong's constituent assistant):
Peter.Webster@toronto.ca
Menkes (developer)
- Wendy Booth (SVP, Leasing):
wendy.booth@menkes.com
- Andrew Boughner (VP, Leasing):
andrew.boughner@menkes.com
- Jason Menkes (VP, Commercial and Industrial):
jason.menkes@menkes.com
- General Inbox:
info@menkes.com
Sweeny&co (architect)
- General Marketing and Media inbox:
media@sweenyandco.com
- General Inquiries inbox:
info@sweenyandco.com
Waterfront Toronto Design Review Panel members (if you can find their emails on their practice websites)
- Paul J. Bedford (Chair), Retired Chief Planner, City of Toronto
- Betsy Williamson (Vice Chair), Partner, Williamson Williamson:
betsy@wwinc.ca
- George Baird, Partner, Baird Sampson Neuert Architects
- Claude Cormier, Principal, Claude Cormier + Associés
- Brigitte Shim, Partner, Shim-Sutcliffe Architects
- Pat Hanson, Founding Partner, gh3
- Chris Reed, Partner, STOSS Landscape Urbanism:
cr@stoss.net
- Peter Busby, Partner, Perkins + Will
- Eric Turcotte, Partner, Urban Strategies:
eturcotte@urbanstrategies.com
- Janna Levitt, Partner, LGA Architectural Partners:
janna@lga-ap.com
- Jeff Ranson, Executive Director, Toronto 2030 District
- Nina-Marie Lister, Graduate Program Director and Associate Professor in the School of Urban + Regional Planning at Ryerson University:
nm.lister@ryerson.ca
Journalists
- Alex Bozikovic (Globe architecture critic):
ABOZIKOVIC@GLOBEANDMAIL.COM
- Christopher Hume (Star architecture critic):
chume@thestar.ca
And to make it less abstract, you could consider including links to other innovation centres around the world where the architecture matches the ambition to illustrate to the decision-makers the quality of design you expect to see on your waterfront; you could include
The Chayi Industrial Innovation Center; or Toronto's own Bergeron Centre (
featured in the New York Times, no less); or the
Botswana Innovation Hub; or
Boston's 88 Seaport; or
MVRDV's plan for Hamburg's Innovation Port; or, hell, even
Sweeny's original design for
this very building (I'd certainly take a Ryerson SLC copy over the current proposal here)!
2. Tweets at the people involved. Same deal as above, but tagging and/or mentioning the same list of folks; include photos both of the blandness proposed here and the international best practice designs we deserve on our waterfront.