I prefer not to see a Tim Horton's or Starbucks in the Square - too generic; plus there is already a Second Cup and Tim Horton's nearby. Too bad about the Tower Cafe, I go there every week to eat and to take pictures.
http://www.mississauga.com/news/article/905210--new-civic-square-a-foodie-s-paradise
Joseph Chin Nov 18, 2010 - 4:42 PM
New civic square a foodie's paradise
When Mississauga Celebration Square opens next March, visitors will not only have a new $40-million public space to admire, they’ll have an array of food to sample.
That’s because, in addition to completely making over Civic Square and Central Library Square — thanks to cash from Ottawa’s Infrastructure Stimulus Fund — the City of Mississauga is overhauling the way food is being provided in the entire civic precinct.
The centrepiece will be an eye-catching “pavilion” that’s being incorporated in the redevelopment. Linked to the library lobby and a restaurant, the structure, reminiscent of a glassed-in gazebo, will have ample seating for customers and Wi-Fi service.
Gone will be the Tower Garden Restaurant, located on the 12th floor of City Hall, after the current contract with the food operator expires at the end of next year. It will be replaced by a café located in the ground floor conservatory, which has long been under-utilized. Essential for lunch-seeking City staff, it will offer burgers, pasta and pizza in addition to the usual coffee and snacks.
An outdoor grill located near the new rink/water feature will offer burgers and hot dogs. In the winter, the fare will be augmented with soup and chili for frigid skaters.
Consultant fsStrategy recommends that a “fresh” theme be adopted for the outlets.
For all the varied selection, fans of Tim Hortons or Starbucks will have to look elsewhere for their fix.
Not that it wasn’t considered.
“A considerable amount of time was spent discussing the notion of having national brands, such as Tim Hortons and Starbucks, as part of the food service mix, and the consultants have recommended against this approach,” said Brenda Breault, commissioner of corporate services and treasurer, in a report presented to General Committee on Wednesday (Nov. 17).
Breault says the broad range of product offerings required and the small market makes it highly unlikely a national brand would be interested. Also, many of the events, Ribfest for example, already feature food.
“The consultant advised us that branded-type outlets tend to be more expensive as the business case is eroded somewhat by virtue of the fact you have to pay royalties and various fees,” noted Ken Owen, the City's director of facilities and property management.
Outgoing Ward 3 Councillor Maja Prentice, however, pointed out that the Region of Peel’s new addition to its headquarters in Brampton does feature a Tim Hortons — and it appears to be successful.
“I think I’ve been there three times and it was literally full every time,” she said.
jchin@mississauga.net
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