TrickyRicky
Senior Member
The 1000 pound gorilla in the room this recession is personal debt. The average Canadian has been living beyond their means for at least a decade. The average Canadian regardless of their income level essentially lives month to month on their pay-cheque. So the continuing rise in unemployment will definately hurt the entertainment sector. But the real kicker this time around is that not only are people losing their jobs they have a mountain of debt. Now the cost of servicing debt is at a historical low so why would you not accummulate it? Well, the reverse side of this equation is that costs of borrowing will rise as the economy attempts to recover. The net result is that the recovery may stand to be the toughest slog in several generations.