Who said TTC is the best choice or option to use than X place that maybe way better???
Because the crosstown is to be operated by the TTC
Because the crosstown is a part of the TTC Network
Because TTC services directly integrate with the Crosstown
Because the crosstown will use TTC fares.
Because the TTC is paying for operations of the crosstown
And that is just for this line. If we were talking about GO Transit, my opinion would be far less strong on this. However, let's go over the reasons for wanting the TTC standard implemented across the region:
1. Toronto is the central city in the region. Almost every other city in the region either wouldn't exist or wouldn't be as large as they are today without Toronto.
2. Most transit users in the GTHA use the TTC. The standard is already understood by a good portion, if not a majority of transit users
3. The TTC recently redesigned and implemented a new, streamlined way finding system that cost many millions of dollars. Are we seriously going to waste money doing it over again?
4. Aspects of the TTC are seen elsewhere in the region (ie the door chimes on GO Trains and LRVs)
5. It's already a good standard.
If metrolinx wants some unifying icon they can throw it on for all I care (though I'd prefer a metrolinx logo to a T), but changing the existing fonts, roundels, icons, way finding, maps, etc seems extremely excessive and unnecessary.