[MCXavierL]

Feel free to delete this thread if not suitable for this forum. Was just in Jasper with the family and saw the new Pursuit hotel being built (attached to the old Sawridge - now named Forest Park Hotel) which will be completed this summer. Apparently the first new construction of a hotel in Jasper since 1983.

Pursuit’s new hotel slated for June 2022 opening - Fitz Hugh

Peter Shokeir | editor@fitzhugh.ca Pursuit officially announced the development of a new 88-room hotel in Jasper on May 4 with an anticipated opening date of June 2022. Located on the edge of town at 78 Connaught Drive, the hotel will serve as a basecamp for visitors looking to immerse...

www.fitzhugh.ca

 

[strata]

Fantastic news. Jasper so badly needs a new hotel option. There is a time/place for the charm of Tonquin Inn...but it ain't every time.

 

[MCXavierL]

Pursuit owns 8 of the hotels in Jasper: Lobstick, Forest Park, The Crimson, Miette Cabins (previously Pocahontas), Chateau Jasper, Pyramid Lake Resort, Marmot Lodge and the new one.

 

[Airboy]

Even the old ones need a major redo. They are looking very shabby.

 

[IanO]

Jasper always underperforms when it comes to accommodation standard/$.

 

[EdmTrekker]

Pursuit owns 8 of the hotels in Jasper: Lobstick, Forest Park, The Crimson, Miette Cabins (previously Pocahontas), Chateau Jasper, Pyramid Lake Resort, Marmot Lodge and the new one.

Own or have contracts to promote and book them?

 

[Gronk!]

Any chance of making this a sticky topic?
See Red Deer, Grande Prairie, etc.

 

[MCXavierL]

Own or have contracts to promote and book them?

Pursuit acquired Mountain Park Lodges in 2019 and took over operations of all 7 of their accommodations at the time.

 

[Avenuer]

Jasper always underperforms when it comes to accommodation standard/$.

But it overperforms in outdoors standards! I prefer Jasper NP to Banff NP every time.

 

[BASE]

I have wondered why there aren't more upgrades that happen with Jasper accommodations. Always figured they don't have any trouble with selling rooms as is so not bothering with the investment. As for why no new hotels is it municipality limiting development?

 

[MCXavierL]

I have wondered why there aren't more upgrades that happen with Jasper accommodations. Always figured they don't have any trouble with selling rooms as is so not bothering with the investment. As for why no new hotels is it municipality limiting development?

If anything, I think it would be Parks Canada limiting development as any development/building permits must go through their office. I don't know if I'd blame them though. Maybe there hasn't been an appetite for investment in Jasper if the hotels aren't filling?

 

[Airboy]

If anything, I think it would be Parks Canada limiting development as any development/building permits must go through their office. I don't know if I'd blame them though. Maybe there hasn't been an appetite for investment in Jasper if the hotels aren't filling?

During my last project in town, we talked about it. Not so much Parks Canada but more the town councils them selves. there is a large vocal group that want no change to Jasper. They do not want it to become another Banff.

 

[MCXavierL]

During my last project in town, we talked about it. Not so much Parks Canada but more the town councils them selves. there is a large vocal group that want no change to Jasper. They do not want it to become another Banff.

I don't think so. The Municipality of Jasper has no real authority, including Council.

The Municipality of Jasper Strategic Priorities actually supports development:
"Advance toward acquisition of Land Use, Planning and Development authority to create a Municipal Development Plan to encourage densification, infill and staff housing"

 

[IanO]

Generally speaking you cannot expand your footprint or height or sqft with renovations with the parks and there are a whole bunch of other stipulations/requirements which puts a damper on reinvestment.

That said and while there has been some progress of late with Pyramid, JPL, The Crimson etc., the overall lodging experience is subpar vis a vis other mountain towns. Curious to see if Basecamp goes there.

 

[ChazYEG]

Generally speaking you cannot expand your footprint or height or sqft with renovations with the parks and there are a whole bunch of other stipulations/requirements which puts a damper on reinvestment.

That said and while there has been some progress of late with Pyramid, JPL, The Crimson etc., the overall lodging experience is subpar vis a vis other mountain towns. Curious to see if Basecamp goes there.

Meanwhile in BC... Okanagan Valley is getting a $175M Ski and Golf Resort where the old Crystal Mountain Ski Hill was.