It might be blank but given the heritage look of the building it would be sweet to see a mural painted or an "old style" advertisement done.

The colour choice is perfect, I love it.

I just really hope Great Gulf picked an architect that understands a little better what our market is like as far as floor plans go. I wouldn't want this turning into another like Lamb's "Jasper House".

I honestly can't wait to see the podium. It looks great in the renders and I really think it will tie everything together nicely.

Well at least we know with Great Gulf being in control now that something will actually get done.

Thankfully this will still have to go through EDC, though they have let some crap go through in recent years.

I like the tower portion of this render way better, however the base of the original render looked a little more appropriate for a tower that doesn't have a podium per se.

Looking forward to seeing the design on this one!

So if I'm correct, this will be the first Alt+ Hotel outside of Montreal (Brossard). Feels nice to be a bit exclusive!!

Gives me hope for what he's planning for the old BMO site.

I'm wondering how this got past EDC?

She's an absolute beaut. Can't wait to see it in person, very jealous.

D'oh! I should've looked closer. Thanks Dave.

Also, this is exciting as hell. This is Edmonton's time, finally!

So if this is being designed by LEMAYMICHAUD, you think this is gonna be an Alt Hotel? They have done the designs for all of their buildings (IIRC) in Canada.

I'm looking forward to the podium getting some glass. That'll transform that whole corner.

The floor plans sucked and it was too expensive. I feel he was too bullish thinking he knew it all. Edmonton and Toronto are two different markets. We're most definitely a high rise condo market, we just like well-designed condos appropriate for our city and lifestyle. Hence the reason why...

Well, at least the people who bought into the Venetian will have a place to shop now that'll feel like home.

I'm no developer, so I have no idea about how these things work or the costs involved. But I'd sooner take a 50 metre tower and an amazing podium over anything regarding height. They've got one chance to get this square right, and I'm not optimistic about how this is going to turn out.

I'm definitely a fan of how they treated the glass on the upper portion of the podium for the parking garage, it looks great compared to the original render. The CRU's on the bottom though look very plain in the images provided.