Yorkville is more high end now than ever. Yorkdale attracted new names/brands.
As someone who walks through Yorkville almost daily and has frequented it for decades it is not as high end as ever.
I remember the days where at the mere mention of the name Yorkville you expected to drop at least $500. Now I can walk into Roots and buy a $75 shirt just like I could at the STC or Eaton Centre.
I recall years ago when Roots, H&M and Winners didn't exist there. Back then I shopped at Holts and Tiffanys.
The area has changed and in my honest opinion it has become alot cheaper since 2009.